Wednesday, February 28, 2007

Schwartz Guides Sun to Light at Tunnel's End


Scott McNealy cofounded Sun Microsystems (Nasdaq: SUNW) in 1982 -- exactly 25 years ago from Feb. 24. For most of its history, he guided it as CEO, rallying employees and blazing a trail in the tech world with the help of this management principle: Pick an enemy.

After the acerbic, charismatic McNealy handed the reins over in April to his gentler hand-picked successor, one of the first things CEO Jonathan Schwartz did was call long-alienated competitors, including Hewlett-Packard (NYSE: HPQ) , Microsoft (Nasdaq: MSFT) and Intel (Nasdaq: INTC) . "What can we do together?" he asked. >>>more

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